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About David Rachford

by David on July 8, 2010

Education:

University of California, Santa Barbara, B.A. Business Economics, Emphasis Accounting 1998

Military Experience: US Navy, 1992-1995.  Supervised Damage Control Shop with 10-20 technicians.  Rapidly promoted to Rank E-5 for outstanding service; received both meritorious and academic promotions.

Professional Experience:

2001-2007 – Self Employed CPA (Certified Public Accountant)  Started an Accounting Firm from scratch.  From Lead generation to closing sales, developed a successful accounting firm which was sold in 2007.

2006-2007 – Owner, Payroll Pro Services, Inc. (a Local Payroll Service) – Generated leads and closed sales, provided payroll services to local businesses in Santa Barbara.  Firm sold in 2007.

2005-(Current) – Owner,  www.CPAmarketingCenter.com – Online marketing tools and training for Accountants and CPAs.  Developed online marketing systems to sell marketing services such as Client Newsletters, Marketing Newsletters, and Search Engine Optimization & Coaching services. Over 500 blog posts written on marketing professional services.

2009-2010 – Affiliate Marketing- Launched niche sites to sell Affiliate products in Health & Fitness and Dating Categories; marketing primarily with Article Marketing and Organic Search Engine Optimization

2010 – Director of Monetization – Make IT Work, Inc.  Developing new sales channels for new computer services launch for Regional IT service.  Responsible for campaign creation, lead generation & follow up.

Social:  Organizer for the Santa Barbara Wine & Social (Singles) Meetup in Santa Barbara, CA.  Currently 720+ members.  We hold monthly wine based social events for singles at various venues in the Santa Barbara Area

Personal: Avid foodie & wine lover.  Hobbies include: Web development, writing, reading, cooking, hiking, fishing, wine tasting, and spending time with friends and my Norwegian Lundehund, Nikolina.

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